Monday, August 15, 2011

The Next Food Network Star

In the most exciting, competitive, and entertaining season yet of the Food Network's reality TV challenge to be the next "Food Network Star," the title of rising star on the Food TV scene went to Jeff Mauro. Jeff beat out eleven other competitors in a weekly test of food skills and camera challenges to earn his own show on the Food Network. Jeff created a compelling and marketable vision as "The Sandwich Guy," and his consistent commitment to that vision throughout the competition is what solidified the win for him. From his top notch cooking flair as an executive chef to his engaging stand-up comedy persona, Jeff proved to have what numerous judges and panels throughout the show deemed "star quality."

Though I don't watch a lot of TV - especially reality TV competitions - I truly enjoy the high quality lifestyle programming that is the trademark of the Food Network. Thus, last year on vacation my family became engrossed in the weekly Sunday night food cook-offs that led to Arti Sequeria winning the title of Food Network Star. Her show Arti party is still running on Sunday mornings. This year's competition was engaging from the start with quality cooks and dramatic personality clashes. But, ultimately, it was Jeff's skill and charm that earned him victory. From the beginning, my wife and I had pegged Jeff and other finalist Suzie as the two people we wanted - and expected - in the finals. We were not disappointed. Suzie was a great competitor and truly deserved to go as far as she did - but there was no doubt that Jeff was the next Food Network Star.

If you haven't yet checked out the show that launched the career of Diners, Drive-in, & Dives star Guy Fieri, you missed the exciting run of the Food Network's next great personality - Jeff Maruo, The Sandwich Guy. Jeff's show airs next Sunday morning, and it will contain his trademark line - "You're only a couple steps away from turning any sandwich into a meal, and any meal into a fantastic sandwich."

Congratulations, Jeff. Can't wait to see your show.

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